PDF  | Print |

7-20-09 AGENT ALERT

Two recent situations again point out the need for agent attention when dealing with potential customers. Female agents received inappropriate, harassing calls from men. The second case the caller tried to lure the agent to meet him at a property in Jackson Twp. on the pretense of taking a new listing on a property that was just expiring in the MLS.

 

Be alert to all sorts of scams and try to protect yourself by NOT meeting a customer for the first time at a remote location. Introducing yourself at your office can give a measure of security and professionalism to your first contact with members of the public.
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

View the NAR safety video, "Safety Strategies For You and Your Clients," to see these safety tips in action.

 

Learn about the online Safety Course from REALTOR® University.

 

Materials for your safety campaign or training include training instructions and talking points, handouts, graphics, customizable articles, and valuable tips to help members stay safe on the job, on the road, and at home.
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

9 Must-Know Safety Rules

Vyborny credits her defensive behavior to never being a victim of a crime in her 30-plus years in real estate. She joined other real estate practitioners in August to sharpen her safety skills at one of Rosner’s workshops. Here are some of the potentially life-saving tips she learned.

  • Know your prospects. Never meet a first-time prospect at a property based only on a phone call. Meet at your office first. Tell the prospect that it’s company policy to make a copy of a driver’s identification of all customers. (Download a customizable prospect identification form.) Also, introduce that person to at least two other people in your office. Criminals are less likely to take action if they think they’ll be recognized.
  • Create a distress code. When you feel threatened, you can use this seemingly benign verbal code in a phone conversation to your coworkers, friends, or family. The code is a tip-off that you’re in danger and need help. For example, your distress code may be the phrase “red file.” If you’re in trouble, you would call your office and say something like “could you see if there’s a RED FILE on the property?” The person on the phone would then know to call 911 or take another action you’ve agreed upon.
  • Don’t be too flashy. Wear conservative clothing and avoid ostentatious jewelry that could make you a target for theft. Real estate professionals often market themselves with photos, which can be risky, as perpetrators have been known to scan real estate photos looking for victims. Make sure your business photos are professional, not sexy, so that you don’t attract unwanted attention. Also, don’t reveal too much personal information in your ads or in conversations with customers.
  • Be in the driver’s seat. Always use your own car when showing a property so you stay in control. If a client insists on driving, let him take his own car and follow behind you. Also, remember to lock the doors whenever entering or leaving your vehicle to prevent criminals from attacking after you’re in the car, or waiting for you in the car while you’re running errands.
  • Don’t get stranded. Always keep your car’s gas tank filled above a quarter-tank. Also, keep the following safety tools in the car: A charged cell phone, a battery jumper, a spare tire, and a roadside emergency kit that includes a flashlight and flares.
  • Carry pepper spray. Have a pepper spray dispenser easily accessible on your key chain at all times. Pepper spray is a chemical that causes temporary pain and even blindness when sprayed on an attacker. It also can be used against aggressive animals.
  • Keep an eye on the exit. During home showings, never walk into a room first. Instead, allow potential buyers to explore areas of the home on their own, with you following behind to answer their questions. Avoid escorting prospects into basements or other secluded areas, where you can become trapped. Always position yourself between the customer and the exit.
  • Check in often. Let your office and family know when, where, and with whom your appointments will be and when you expect to return. Make it your policy to check in every hour when you’re with clients. If you don’t call to check in, the office should call you right away.
  • Never say you’re alone. If you encounter an individual while working late at the office, never indicate to that person that you are by yourself. Say something like, “My supervisor will be right with you and should be able to assist you.” Likewise, if you’re meeting a customer at a home for a showing, never say anything about the home being “vacant.” Make it seem as though other people may be there.